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Laver Cup: Roger Federer stirs the advertising drum in Geneva

Third edition of the Laver Cup - third victory for Team Europe? In any case, Roger Federer will do everything in his homeland.

by Jens Huiber
last edit: Jul 24, 2019, 10:09 am

Three legends, one cup: Roger Federer, Rod Laver, Björn Borg
© Getty Images
Roger Federer, Rod Laver, Bjorn Borg

That Roger Federer nobody comes after that the Laver Cup is not a serious event. But just an exhibition fight over a period of three days, in which primarily the financial aspect ensures joy. The first two editions in Prague 2017 and last year in Chicago delighted not only the fans - but also the maestro himself. Not least because Federer first competed in a double alongside Novak Djokovic and Rafael Nadal.

Tomorrow Friday, the 37-year-old Swiss is expected in Geneva to advertise the third edition of the Laver Cup. At the side of the European captain Björn Borg. "To be able to play the Laver Cup in my home country is a dream come true," said Federer before the event. "I look forward to meeting our team captain Björn and welcoming many fans to Geneva as part of the countdown."

Popular date in September

The date in September is very popular. If, after Roger Federer's career, the Laver Cup cannot hold up as an annual event, then the ITF has almost certainly identified the window after the US Open as a desirable date for the Davis Cup final. An event to be held for the first time in 2019. However in November. Apart from the fact that Switzerland did not qualify at all, it could not be assumed that Roger Federer would have competed.

The conditions for the Laver Cup are different, of course. And especially in Switzerland. “Geneva is a great sports city. I played some memorable matches in Palexo - and it would be very special to win the Laver Cup with Team Europe here in Switzerland. ”

by Jens Huiber

Thursday
Feb 07, 2019, 09:57 am
last edit: Jul 24, 2019, 10:09 am