ATP: Jannik Sinner signs $150m deal with Nike
20-year-old South Tyrolean Jannik Sinner has inked a $150 million mega deal with sporting goods manufacturer Nike that will run for 10 years.
by Stefan Bergmann
last edit: May 22, 2022, 06:32 am
150 million US dollars in 10 years – Jannik Sinner will probably no longer have to worry about money in his hopefully long life. The current number twelve in the ATP world rankings concluded a top-class sponsorship contract with the renowned sporting goods manufacturer Nike, which, according to Adam Riese, will bring the Italian 15 million US dollars a year.
The Gazetta dello Sport wrote this Thursday: "Jannik Sinner is not just the future of Italian tennis. He is the future of tennis." In addition to Nike, other well-known partners such as Lavazza, Rolex, Technogym, Parmigiano Reggiano or Fastweb obviously see it that way. The 20-year-old's income is estimated at around 20 million euros per year - and that's not even including the prize money.
Roger Federer is clearly in the lead with 85 million euros
In comparison, the South Tyrolean also leaves far better placed colleagues behind. The salary of Daniil Medvedev, who is currently second in the world rankings, is said to be around 7.5 million euros. Roger Federer is still the undisputed leader of the best-earning men in tennis, who earns around 85 million from sponsorship alone.
With the contract with Nike, Sinner is not just following in the proverbial big footsteps. The first athlete to sign a similar long-term contract with the US brand was one of the greatest athletes in world history: Michael Jordan.